New date to be confirmed

This is a half day online interactive workshop run by experienced media professionals

At any moment your company could come under the glare of the media spotlight. Even in the best managed companies, human error unforeseen circumstances can unexpectedly make you the focus of media attention. This involves dealing with journalists hungry for a story but with little or no knowledge of business or the chemical industry. How can the situation be managed? Who will deal with the media? Have they the training and experience to do so? What should they say? How should they react? Failing to manage the media effectively can have serious consequences for your
company.

What is included?

• How media crises develop
• How to engage with the media
• Interactive discussion with video examples
• How to deal effectively and productively with the media in a crisis